THE BOOK
BRAGGING RIGHTS
You Can't Sell a Secret
You've been told:
Do good work.
Keep your head down. Someone will (eventually notice.
AVAILABLE AT
Here's what actually happens: Your best people stay invisible. Competitors win deals your team should have closed. Internal expertise goes unrecognized while the same problems get solved twice.
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**The problem isn't capability. It's discoverability.**
Teams lose opportunities. Organizations lose market position. Leaders watch their people leave rather than advocate for recognition.
Teams lose opportunities. Organizations lose market position. Leaders watch their people leave rather than advocate for recognition.
85% of professionals struggle to talk about their success. Research across 23 countries reveals the cost: $9.6 trillion lost annually when expertise stays hidden
The best don't win. The visible do.
Research across 23 countries reveals why